Post #9447 by sano on the US Policy board

Halls of Shrewd'm / US Policy ❤

Unthreaded | Threaded | Whole Thread (82)

Post New | Post Reply | Report Post | Recommend It!

No. of Recommendations: 3

None of that is fraud. None of it is "gaming the system" - it's exactly what you would do if you wanted to test whether Twitter's algorithms actually worked to prevent major brands' advertising from showing up next to toxic content. And MM proved they didn't - if you're online looking at toxic content on Twitter, Twitter's algorithms can put a major brand ad next to that content.

The events that precipitated the latest advertiser withdrawal - Musk's exposure to and subsequent retweeting of anti-semitic content and MM's stress test of the advertising algorithms - show that Twitter can't deliver the "not reach" element.

Thanks for explaining the complaint in laymens terms.

Even though I'm out of the water for a few weeks, Musk's filing is more than I care to wade through.

Post New | Post Reply | Report Post | Recommend It!

Print the post

Unthreaded | Threaded | Whole Thread (82)

Prev | Next

Announcements

US Policy FAQ

Contact Shrewd'm
Contact the developer of these message boards.

A community forum supporting civilized, and highly helpful, self-educating investors that come together for Shrewdness and merry spirits. These message boards closely follow the look and feel of the old message boards at boards.fool.com prior to the boards redirected to discussion.fool.com. Shrewd'm is not affiliated with the comprehensive and excellent investment website, The Motley Fool (TMF), in any way. The Shrewd commmunity here has owed, and continues to owe, gratitude to The Motley Fool for nurturing a culture of jovial irreverence towards Wall St, and that tradition will continue here.