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Investment Strategies / Falling Knives
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Author: mungofitch 🐝🐝 SILVER
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Number: of 1023 
Subject: Re: Diageo
Date: 10/08/25 3:16 PM
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FYI, the international booze companies were mentioned a couple of times on the Non-US Stocks board.
e.g., first couple of posts in this thread started in April
https://www.shrewdm.com/MB?pid=448539467

Price of Diageo is down since then. Currently 1793 pence.

Note that the dividend has been cut. That may be one factor in the weak recent price.
At the prior dividend level (a pound a year), the yield on today's price would be 5.6%.

Perhaps the most interesting thing in that thread is the article I found about how reports of the permanent death of alcohol consumption, like Mark Twain's, might be exaggerated.
"...survey of more than 26,000 people across the 15 largest alcoholic drinks markets found 73 per cent of Gen Z respondents — people of legal drinking age to 27 — had consumed alcohol in the previous six months, compared with 66 per cent two years ago. That was the biggest increase of any generation..."

Though current trailing P/E is around 18, I think that the multiple of cyclically adjusted earnings might be more like 9-12. That is optimistically assuming that the current weakness is ultimately transient, so normalized earnings in the 1.50 - 2.00 range as was the case all of 2021-2024, not all of which was the pandemic pop.

Jim
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