No. of Recommendations: 5
Drug ads made up 24.4 percent of all advertising minutes on evening news broadcasts across major networks — including ABC, CBS, CNN, Fox News, MSNBC, and NBC
Does anybody besides aging boomers watch these shows?
From what I read about viewership, the answer is no.
Speaking as an aging boomer who has not watched any of them for 30+ years.
We are headed for a big shakeup in the pharmaceutical area. The US has basically been subsidizing the rest of the world for a long time. Heretofore the US pays the going rate while the ROW demands to pay a negotiated rate of just cost plus a little bit. In effect, US is the one who pays for drug research, thru our higher prices.
This will all change if/when the US demands that we pay no more than other countries do.