Post #84 by mdtls on the US Policy board

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Broadly, I believe ad buying market is soft and going to get softer for everyone, not just GOOG.

I was in the advertising sales business for nearly 40 years. Next to the corporate jet, nothing get whacked faster from the budget than advertising when management get the slightest sense of soft sales. Sounds completely backwards, but that's how it actually goes down for majority of operators.

GOOG had a nice, cash flowing Q4. Still a very strong company with tons of cash and a strong moat.

Cheers,

m

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