Subject: Re: o/t, retail in America, WMT,
I remember seeing a TV ad from the Texas tourist board, some years ago, whose tag line was "Texas: It's Not What You Think." Which seemed a little odd to me, actually.
I thought California could run a similar add, with the tag line: "California: It's Exactly What You Think."
For good or ill, I think that's pretty true.
Baltassar