Subject: Re: Please Celebrate DQ's 85th Birthday
TODAY through April 6 you can get a small Blizzard for just 85 cents with any purchase of $1 or more. And this 85th DQ birthday offer is not just for fellow Berkshire cheapskates--it's for everyone!

Complaint: I’m just me. Mrs. Goofy is forever on a diet and won’t go there. Now I love a Blizzard, I get the Chocolate Brownie Extreme all the time - but there’s nothing else there that I’m going to buy for $1.

I hate it when a company makes it hard to execute a promotion. Best Buy had a point system so hard to keep track of and hard to redeem (basically you had to pre-decide when you were at home, log in, redeem the points and get a certificate, then go to the store to find out … oops, out of stock. Bah.) A local restaurant gives a “buy one get another 1/2 off” but only if you return within a week. Really?

The harder you make it for someone to execute, the lower your participation will be. Maybe there’s a good reason for this “+$1” attachment, but it means I can’t/won’t play.

Nice idea. Leaves me out in the cold, pardon the expression.