Subject: Re: Jeff Tiedrich
It's called "the world"
Every campaign, every business. All of them have been taken over by this "CRM" and "digital" bullshit.
And yeah many times it looks so dumb.
I had to call a business I've used back in the day this week and made an appointment - they were stellar back in the day. Easy, simple. THIS time right away I could tell----CRM. Call center. The bullshit follow up texts over and over every day. Then the appointment was flubbed by them so I call them and I say "I'd like to speak direct, not with the call center". "sir this is Xyyyy" me: No. no it's not. Your screen is giving you a script. You're reading it to me. Is it $10 bucks if I set an appointment? Here, this is a recorded line so I'm asking for direct number to the company, OR I'm using a competitor - ball is in your court. 5 mins later I'm connected to the business and the guy is great. We joked about PRE-digita, PRE-crm and yeah, his competitors use it so he had to.
One does it, everyone jumps on it.
It's got a place certainly. But man I hate it. As if people were not buying goods and services before the call center, CRM, and chat bots.